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- Chapter 380 - Chapter 380 Chapter 303 Moms High Praise for Cheng Zhu
Chapter 380: Chapter 303: Moms’ High Praise for Cheng Zhu Chapter 380: Chapter 303: Moms’ High Praise for Cheng Zhu In the living room, Shen Qingning listened to her young stepmother’s words, her usually cold eyes brightening with a hint of color.
“Auntie, are you saying that Youu Tea is now on the LED screens?”
“Yes, and it was the mall that took the initiative to put it up,” Wang Yushan’s face also sported a smile.
She continued, “You know what kind of person Aunt Li is, she only cares about money.”
Shen Qingning nodded.
She knew this because the topic of children’s marriages in Aunt Li’s family was widely known in their circles.
Despite her family already being wealthy, she still insisted on her daughter marrying into a wealthier family, not settling for an equal match but always aiming higher, not to mention marrying below her status.
Because of this, her family had almost experienced major troubles.
Mrs. Li’s behavior on regular days was the same; she recognized nothing but money.
Wang Yushan continued to smile at Shen Qingning and asked, “Do you know how much foot traffic Youu Tea has brought to Star City these past few days?”
Shen Qingning still shook her head, saying, “I only know that a lot of people are lining up.”
Wang Yushan replied, “The last time we saw this scale of surge in foot traffic was when iPhone released a new model!”
Star City housed one of the largest Apple retail stores in Hang City.
Indeed, these years had been the craziest in terms of the “Apple craze.”
You could often see absurd news where people would do ridiculous things to buy an iPhone, such as selling a kidney or their first night, etc.
Back in 2014, when the iPhone 6 was released, the craze was in full swing.
Who could have imagined that a domestic tea shop daring to compete with Starbucks across the street and at similar price levels could attract such tremendous traffic!
Admittedly, not everyone buying milk tea belonged to the high-end consumer group typical of Star City’s demographics.
After all, even the most upscale milk tea is only sold for around thirty-something yuan per cup.
Common folks might find it expensive and feel the pinch, but it’s not like they can’t afford it.
However, there definitely would be a part of the clientele that matches Star City’s high-spending demographic.
In fact, Brother Zhu had seen data charts in his previous life from various high-end viral milk tea brands, showing that the consumer group earning between 8,000-10,000 yuan a month, and those earning over 10,000 yuan, accounted for a significant proportion.
And getting your tea wasn’t instantaneous after ordering; you’d have to wait at least half an hour, which naturally led some people to spend those minutes wandering around the mall.
Never underestimate these ten to twenty minutes.
–The traps of consumerism are everywhere!
Of course, more importantly, its presence also indirectly enhanced the entire web visibility of Star City.
Another significant factor was a unique attribute Youu Tea had: its uniqueness!
Like Apple Store or Starbucks, you can find them in many business districts.
Even the luxury brands on the first floor exist in high-end business districts like Hang City Tower and Wanxiang City.
Star City doesn’t possess much irreplaceability.
But Youu Tea is different.
And more frightening is this comparison with buying iPhones.
While many do show off their new iPhones on social media, rarely do they geotag Star City.
But it’s different when showcasing milk tea.
Even without a location tag, if someone asked where the tea shop was, the reply would certainly be Star City.
Now, the mall was eager for Youu Tea to keep up its popularity for a longer period.
Shen Qingning, looking at her young stepmother, smiled and asked, “So in the end, our mall is the one earning big?”
Wang Yushan nodded and said, “If this popularity of their store isn’t just a flash in the pan, then, looking long-term, that might just be the case.”
Though the Shen family is one of the major shareholders of Star City, Wang Yushan didn’t really visit the mall that often.
But in recent times, she frequented it more.
What can you do when your confidence is boosted?
Yes, I’m indeed giving them a backdoor deal, but as I keep giving, hey, guess what, it turns out I have a keen eye for talent!
Ultimately, this world still operates on results!
“Little Cheng’s quite alright, Auntie is very hopeful about your future.”
…
…
Coincidentally, Lin Lu’s mother, Meng Yue, also felt an increase in the design and renovation orders at her company these days.
This simple reason was that she had previously told Lin Lu about their plan to publicize that Youu Tea was designed by their company.
Unexpectedly, orders truly began pouring in!
We are now in the era of new media, big data, and vast information.
Companies engaged in design and renovations also choose to advertise and operate on various social platforms.
It’s luck that Little Red Book isn’t popular yet, otherwise, such a platform would be an excellent channel for promotion.
A viral product like this Youu Tea would definitely be posted on various platforms by the company, and even designers and foremen would share it in their social circles.
The decor and design style of Youu Tea, years down the line, belonged to that commonly seen popular style.
But put back in 2014, it indeed seemed incredibly trendy and eye-catching!
The most important aspect — it was very photogenic! Very photogenic! Very photogenic!
Once publicized, some individuals with aspirations of opening viral shops or those with high demands for store designs chose to collaborate with Lin Lu’s family’s company.
Some orders were local from Hang City, and some even came from cities close to Hang City!
For many types of stores, a good or bad designer can indeed impact the business, potentially substantially.
With Youu Tea as a successful previous case, Meng Yue’s company naturally seemed more trustworthy.
For those with experience in store management, the most annoying part is when the render looks good, the final construction is passable, but it just doesn’t look good in photos.
Some designers simply don’t understand to start from our needs, lacking even basic business thinking.
Indeed, you can make demands to the designer.
But after spending so much on design fees, I definitely hope you can add strength to my cause!
Then look at this Youu Tea, tsk tsk! Look at the layout and design of their Instagram-worthy spots, look at these details favorable for photography, look at these trendy elements… Awesome, just awesome!
This designer clearly knows what the customers need, a true master, definitely a master!
This left the designer Xia Liang quite stunned by the sudden wealth.
“What? I’m on fire in the design circle of Hang City!?”
Previously, he had simply taken on a favor order brought by the company’s young lady, charged at the lowest rates but served with the highest standards.
Whatever direction Cheng Zhu directed, he followed.
However Cheng Zhu requested modifications, he obliged.
Whatever elements Cheng Zhu wanted incorporated, he did so.
Sometimes he even thought, “Should your name go before mine in the designer’s list?”
Now it turned out that he was so busy he couldn’t even handle all the orders.
And his design fees were soaring!
Of course, Meng Yue, the final big earner, benefitted the most as she made money not only from design fees but also from renovation fees.
But this development truly exceeded everyone’s expectations.
“My daughter helped her friend’s favor, let our company give him some discounts, and in the end, we made a fortune!”
Meng Yue had been running this design company for so long but had never encountered such a situation before.
Serendipity has its own way, but this was indeed an extraordinary stroke of luck!
“If this shop’s popularity can maintain for a few more months, this design case could truly become a phenomenal viral example,” Meng Yue thought.
She now sat in her office, her body slightly leaning to the right, hooked her right arm up, and then propped her face with her hand.
As her entire body leaned, her right side bulged out, resting playfully on the desktop.
Although she had never met Cheng Zhu, she too harbored thoughts similar to those of young stepmother Wang Yushan.
“He’s a young man with a flexible mind.”
“Little Cheng is quite good, Auntie is very hopeful about your future.”
…
…
From another perspective, considering Cheng Zhu’s personal mindset, his thoughts were rather simple.
“Since I’ve used Ning Bao’s backdoor favor, I’ll make the main gate of Star City impenetrable with my tea shop’s customers!”
“Having used Baby Lu’s lottery ticket and borrowed her wealth luck, I’ll make your company strike gold!”
Laughable, do I, Cheng Zhu, seem like a man who freeloads off women?
As appetizing as living off a woman may be, I’m evidently going to reciprocate!
When Sunday came around, Cheng Zhu checked his dorm room 309’s group chat in the afternoon and noticed Dong Dong had revived full of energy.
Wasn’t he just drowning in the “sorrow of heartbreak” the past few days, dreaming of Yingying even in his sleep?
It was said that one night, unable to hold back, he rushed to a corner downstairs of the dorm building, facing the cold wind and called Zhu Yingying, only to have his number blocked eventually.
But today, he was exceptionally excited and shared his joy with Cheng Zhu in the group chat.
“Brother Zhu! My dad agreed to buy me a car!”
“He said he’d get me a BMW 3 Series.”
“Eh, not exactly top-notch, just one of the entry models from BBA. From what my dad said, it’s meant to keep me low-key during my university days, just a transitional phase.”
Hehe, with a car, could I, Mr. Dong, possibly lack a girlfriend at university?
And, I am now the first one in our 309 dorm room to buy a car!
Unbeknownst to Dong Dong that Cheng Zhu also had a car pick-up scheduled that afternoon. He smiled without uttering a word, typing in the group chat: “With such good news, aren’t you treating us tonight?”
“Of course, I’m treating! We’re going upscale!” Dong Dong replied instantly: “Restaurant’s pick by you, Brother Zhu, average spending at least 200!”
Cheng Zhu glanced at the group chat, a satisfied smile appearing on his face: “Damn it, if I had picked up the car today, I surely would’ve been the one paying for dinner.”
Alright, tonight’s expense is on Mr. Dong’s tab!
At 3:30 PM, Cheng Zhu went to the 4S shop to pick up his car.
The 4S shop had arranged a decent vehicle delivery ceremony, warmly congratulating him on becoming the honored owner of a Land Rover “Range Rover.”
After completing all the procedures, Cheng Zhu drove his new car to Technology University.
After entering the school, it was already a bit dark, and he sent a message to his three adopted sons.
“I’m here, hurry downstairs, waiting at the usual spot.”
Cheng Zhu sat in the car, watching from afar under the streetlight as his three adopted sons approached, Mr. Dong walking with an air of confidence, hands nestled confidently in his pockets.
“I, the first in Dorm 309 to buy a car, walk with a stride that disowns all kin!”
In the future, please address me as the esteemed BMW owner!
However, after a few seconds of glancing around in the dimly lit parking area, not seeing the Land Rover “Discovery” Lin Lu had lent Cheng Zhu,
“Hmm? No way, Brother Zhu plays this kind of game too, saying he’s arrived without actually reaching the school just to rush us down?” Dong Dong couldn’t help but speak out.
After finishing, his show-off nature kicked in again, telling Liu Feng and Zheng Qingfeng: “Don’t worry, when I come to pick you guys up in the future, I definitely won’t pull something like this.”
Just as he finished speaking, they heard Cheng Zhu’s voice.
They saw Cheng Zhu step out from the brand new Land Rover, one hand resting on the open car door, he loudly said:
“What are you guys staring at, get in the car!”
…
(ps: First update, writing till almost 1 AM, asking for monthly tickets, monthly tickets, monthly tickets~~~)
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